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World Cup Viewership Soars in the US as Knockout Rounds Commence

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As the knockout stages of the World Cup kick off, both Fox Sports and Telemundo are experiencing unprecedented viewership levels, with Telemundo's audience reportedly more than double that of the previous tournament in Qatar. By June 25, over 84 million Americans had tuned in to Fox's coverage, with significant matches like the US vs. Australia drawing an average of 16.2 million viewers, marking a historic high for FIFA men's World Cup broadcasts in English. The surge in viewership is attributed to favorable game timings and the growing popularity of soccer in the US. Additionally, Nielsen's improved measurement of out-of-home viewing has provided a more accurate reflection of the audience size, further boosting ratings. The upcoming matches are anticipated to attract even larger audiences.

Key Details: • Fox Sports and Telemundo are the primary broadcasters for the World Cup in the US. • The knockout rounds are expected to draw even higher ratings than the group stage. • The US vs. Australia match on June 19 averaged 16.2 million viewers. • Fox paid $485 million for broadcast rights, considered a smart investment. • Improved Nielsen measurements include out-of-home viewing, enhancing audience numbers.

world-cup soccer viewership fox-sports telemundo

People & Organizations

Donald TrumpFOX SportsTelemundoMichael MulvihillNielsen

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