The Rise of Vertical Series: A New Era for Latin American Dramas

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AI Summary
Vertical series, or microdramas, are gaining popularity in Latin America, particularly among younger audiences who prefer quick, engaging content on mobile devices. These series typically feature short episodes lasting one to three minutes and are designed for easy consumption on social media platforms. César Opazo, a pioneer in this format, has produced six vertical series that have collectively garnered over 175 million views. Major networks like TelevisaUnivisión and TV Globo are also entering this market, with TelevisaUnivisión launching its own streaming app for vertical dramas. The global microdrama industry is projected to reach $26 billion in annual revenue by 2030, indicating a significant shift in how stories are told and consumed.
Key Details: • César Opazo launched the first vertical miniseries in 2025, 'Mi boda es una trampa'. • TelevisaUnivisión's app features original titles and has already accumulated 145 titles and 326 million views. • The vertical series format allows for rapid production, with complete series filmed in just one week. • The microdrama industry is expected to generate $26 billion annually by 2030.