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Concerns Rise Among Plus-Size Shoppers Amidst Decline in Clothing Options

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Plus-size shoppers are expressing growing frustration as major retailers like Target and Old Navy reduce their offerings, coinciding with the rise of GLP-1 weight-loss medications. Data shows a significant decline in plus-size options, with Target's extended sizes dropping 37% in a year. Many consumers feel sidelined, as retailers seem to prioritize smaller sizes, reinforcing a culture of thinness. This trend affects a large demographic, as the average American woman wears a size 16. Plus-size influencers and shoppers are calling for retailers to cater to their needs now, rather than waiting for potential future demand.

Key Details: • Target's plus-size offerings fell by 37% from March 2025 to March 2026. • Old Navy's plus-size options decreased by 12% this year compared to last. • The average waist size for women in the US is 38.5 inches, roughly a size 16. • Consumers are encouraged to voice their needs to retailers for better inclusivity.

retail consumer-rights fashion glp-1 plus-size

People & Organizations

CDCChicagoNew YorkTargetNashvilleAnn LindsayColleen MarieSimeon SiegelShannon ClemensKimmy GarrisMallorie DunnHarvey KanterOld NavyDXLGuggenheim Partners

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