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AI Companies Prepare to Use ChatGPT for Targeted Advertising Strategies

KTSM••Bruce Schneier Adjunct Lecturer in Public Policy, Harvard Kennedy School
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AI Summary

The artificial intelligence sector is increasingly adopting advertising techniques similar to those used by social media platforms, raising concerns about potential manipulation of consumers. As AI tools like ChatGPT become more integrated into marketing strategies, there is a growing debate about the ethical implications of using AI to influence purchasing decisions. This shift could significantly impact consumers in El Paso and beyond, as personalized ads become more prevalent. Residents should be aware of how AI-driven marketing may affect their online experiences and purchasing habits.

technology ethics ai advertising marketing

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